Idea Evaluation Framework

What is it?

An Excel-based tool designed to help entrepreneurs and innovators assess the potential of their business ideas. This framework provides a structured approach to evaluating various aspects of a business concept, helping you make informed decisions about which ideas to pursue.

Grab a copy here - Just make sure you copy the file into your own drive so that you can modify it afterwards.

Key Features

• 17 evaluation criteria that I personally use
• Weighted scoring system
• Easy-to-use Excel format

How it Works

• Score your idea on 17 different criteria, each rated from 1 to 5
• Each criterion has a predetermined weight (0.05, 0.10, or 0.15) based on its importance
• The framework calculates a total score, giving you a clear picture of your idea's potential

Evaluation Criteria

• Intensity of demand
• Usage frequency
• Willingness to pay
• Technical effort required
• Complexity of development
• Initial investment needs
• Competitive landscape
• Confidence in success
• Market size
• Scalability potential
• Customer Acquisition Cost (CAC)
• Lifetime Value (LTV)
• Revenue model strength
• Customer retention potential
• Legal risks
• Emotional connection ("Soul" factor)
• Unique advantage

Why Use This Framework?

• Gain clarity on your business idea's strengths and weaknesses
• Make data-driven decisions about which ideas to pursue
• Save time and resources by focusing on the most promising concepts
• Identify areas for improvement in your business model

Perfect For

• Aspiring entrepreneurs
• Startup founders
• Product managers
• Innovation teams in established companies

Grab a copy now and take the first step towards turning your business idea into reality!